The Ghana Football Association [GFA] have officially announced Zylofon-Cash as the new headline sponsor for the Ghana Premier League.
Zylofon Cash is a subsidiary of the Zylofon media Group owned by Nana Appiah Mensah.
The fast-growing firm agreed on a five-year sponsorship package with the country’s football governing body.
A launch held at the Movenpick Ambassador Hotel in Accra saw the Football Association announcing the arts and entertainment firm as the new sponsors of the League.
The domestic top-flight have been without a headline sponsor for the past three season which has left club owners struggling to contain the huge burdens on them.
â€œOur domestic football engages over 50,000 people and we at Zylofon Media want to engage them. Therefore we have decided to be the headline sponsor of the Ghana Premier League for 5 years,â€ CEO of Zylofon media Group Nana Appiah Mensah said at the launch.
â€œNow, the Ghana Premier League would be called the Zylofon Cash Ghana Premier League.â€
Zylofon media who also work with several music artists also promised to help promote the league with some of its stars.
â€œWe are going to drive traffic and excitement to League centres by working with clubs and also using artist such as Shatta Wale to promote this sponsorship and partnership,â€ he added.
The Ghana Premier League is currently on a two-week break and expected to resume next Wednesday.